- Partnering with providers. More consumers today prefer to partner with doctors instead of relying passively on them to make treatment decisions. Thirty-four percent of survey respondents strongly believe that doctors should encourage patients to research and ask questions about their treatment, and 58 percent feel that doctors should explain treatment costs to them before decisions are made.
- Tapping online resources. Consumers’ trust in the reliability of information sources is rising. Fifty-two percent report searching online for health or care-related information; additionally, use of social media, patient portals, and performance scorecards is growing. One-quarter of consumers say they have looked at a scorecard or report card to compare the performance of doctors, hospitals, or health plans compared to 19 percent two years ago. Among Millennials who have needed medical care, scorecard use has grown from 31 percent to 49 percent
- Relying on technology. From 2013 to 2015, consumers’ use of technology to measure fitness and health improvement goals has grown from 17 percent to 28 percent. Use is highest among Millennials, at 45 percent of that group. Among consumers with major chronic conditions, tech-based monitoring has jumped from 22 percent to 39 percent in the last two years. More than 60 percent of tech users say that utilizing health technologies has had a significant impact on their behaviour.